Priyanka Batra

Priyanka Batra aka Priyanka Darlin’ is the designer and owner of My Darlin’, a colorful Brooklyn-based paper goods studio that’s chasing that feeling of discovering a one-of-a kind treasure at a vintage shop. Through her work, she aims to romanticize the everyday moments through a contemporary but playful design aesthetic that simultaneously evoking a sense of nostalgia. At the heart of the brand lies a love for bold colors, playful typography, vintage novelty prints, retro florals, abstract art, and a susceptibility to love-at-first-sight.